SEO is a vital marketing tool, as not only it helps a website rank better on search engines, but it also improves the user experience and usability of a website.
With the high volumes of searches (3.5billion+) made daily by users, having a presence in the top positions for the keywords searched by the user, can increase your website trust.
That’s what the SEO game is about, trying to rank better for keywords. And for a new website coming up, the competition for the keyword you want to rank can be high.
That’s why when it comes to ranking better on search engines, I recommend you write consistently as you may never know which of your content will be giving the majority of your website traffic.
I have put together in this article,
5 Tools That Experts Use to Simplify your SEO Efforts
1) Google Search Console
This is a free web service tool by Google that lets you check the indexing status and optimize the visibility of your websites in SERP (Search Engine Results Page).
Although if you don’t use google search console, your website will still show on google search results if giving permission, but still, this tool, helps you get proper insight on how your websites appear and control what is being indexed.
To start using this tool, all you need to do is add your website by verifying it on google search console.
2) SEMRush: Marketing SEO Tools
One of the most recommended SEO tools by experts with over 4+million users, SEMrush is an all-in-one marketing toolkit that helps you develop content and advertising strategies for your website.
With this tool, you can get insights into your competitors’ strategies, perform keywords & backlink research, get in-depth traffic analysis, do an on-page SEO check & post to all of your social media accounts from one place.
Also, With SEMrush, you can use their SEO analysis tool to check your site’s health and discover what needs improvement & how to fix it.
One awesome feature of Semrush is its Domain vs Domain tool. This tool allows you to compare your website with your competitor’s side by side.
3) Ahrefs: SEO Tool
Another recommended SEO tool used by experts, Ahrefs lets you audit your website, explore competitors, research keywords & backlinks.
Ahref Site Audit feature helps highlight what parts of your website need improvements & how to fix it.
Use their competitor’s Insights to learn why your competitors rank so high and what you need to do to outrank them.
There are a lot more features Ahref has to offer. One of such is the content research tool to help research what content works well in your niche.
4) Yoast SEO
It is a beginner friendly plugins that help take care of the technical stuff of your website. You don’t need to know about robots.txt, .htaccess files, clean permalink URLs or sitemaps.
With Yoast SEO for WordPress, you get a solid toolset that can help you aim for that number one spot in search engine results.
Yoast SEO WordPress plugin helps you:
- Tell Google exactly what your page is about by adding schema.org data the right way.
- Write Better & SEO friendly contents that search engine will love
- Check the readability of the copy you wrote & improve on it for easier reading
- Optimize your site for the right keywords for your users
- Avoid confusing Google with duplicate content, by setting canonical URLs.
- Check for outdated contents
- Get previews for sharing on Twitter and Facebook
- And Lot’s more.
Yoast SEO is a must for every WordPress Powered website.
This list will not be complete without mentioning Grammarly.
Is content still the king? I say yes.
Trusted by millions, Grammarly is a free writing assistant tool that helps check your posts for grammar & spelling mistakes, allowing you to write mistake free easy to read posts. It is also a plagiarism detection tool.
What use is your SEO efforts, without writing in a clear, readable & error-free manner? After all, our major reason we do SEO is so we get people reading our contents & taking actions.
Here we have it, 5 Tools That Experts Use to Simplify your SEO Efforts.
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